# #

Discover how Hansa, the European manufacturer, increased conversion rates by 32% thanks to an enriched shopping experience

Because the brand operates in an incredibly competitive market, its team is always looking for new ways to communicate with their customers. That’s why one of the main objectives for Hansa was to help users learn more about their products via brand promotion which, in turn, was meant to increase the conversion rate and strengthen the brand’s position in the Eastern European market.

About Hansa

Hansa is a 70 year old European brand, part of Amica group, the leading manufacturer of kitchen appliances in Eastern Europe, and it specializes in household appliances such as ovens, stoves, hoods, refrigerators and more.

What is rich media and why was it so important for Hansa?

In simple terms, because the quality and completeness of a picture can determine a consumer’s choice. An enhanced shopping experience, beautiful branded design and a detailed description of the product’s benefits are better than static half-empty cards. When shopping online, customers can’t touch, smell or feel the product, so they end up buying a picture with a description and not the product itself.

Want to learn more? Download the full case study here.

More Blog

7 October, 2022

How can rich media improve your shopping experience?

Discover how Hansa, the European manufacturer, increased conversion rates by 32% thanks to an...
Read more

7 October, 2022

LG and how to increase engagement and improve core content with AR

In an environment that is more competitive than ever, how was LG able to increase engagement by 26%...
Read more

7 October, 2022

Marketplace or your own e-commerce?

Today we’ll explore the pros and cons of each model and see why rich content can be a game changer
Read more

7 October, 2022

How to improve your shopping experience? Three useful advices for retailers

53% of shoppers say that they have stopped buying from a specific online store because of a bad...
Read more

All media by 24TTL

Are you ready to learn about ecommerce's latest...
We’ve got some great news: we’re back in Dubai

7 October, 2022

How can rich media improve your shopping experience?

Discover how Hansa, the European manufacturer, increased conversion rates by 32% thanks to an...
Read more

7 October, 2022

LG and how to increase engagement and improve core content with AR

In an environment that is more competitive than ever, how was LG able to increase engagement by 26%...
Read more

7 October, 2022

Marketplace or your own e-commerce?

Today we’ll explore the pros and cons of each model and see why rich content can be a game changer
Read more

7 October, 2022

How to improve your shopping experience? Three useful advices for retailers

53% of shoppers say that they have stopped buying from a specific online store because of a bad...
Read more

7 October, 2022

How to attract Gen Z in 2022?

Generation Z is the most interesting yet hard to comprehend audience for e-commerce. Some of its...
Read more

7 October, 2022

How to build a product detail page that drives sales?

We all know how important it is to design your product detail page (also known as PDP) properly...
Read more

7 October, 2022

What is rich content and why is it so important for brands and users?

How can rich media help brands and marketplaces improve the customer’s shopping experience,...
Read more
Leave your contact details and we will get in touch with you shortly
Do you have a question? hello@24ttl.net

We use cookies to get statistics that help us improve the service is for you in order to personalize services and offers. You can read learn more about cookies or change your browser settings. Continuing to use by using the website without changing the settings, you consent to the use of your cookies.